ABOUT THE PROJECT
wHAT WE DID
Speed. Energy. Competition.
During a special Red Bull event in Paris, participants went head-to-head in a fast-paced cycling challenge, powered by Schwinn indoor bikes provided by Rental.Fitness. A dynamic brand activation designed to push limits—and legs.
The concept? Simple and powerful.
Hop on the bike and go all out:Ride as far as possible in a set time, or reach a fixed distance as fast as you can. Top performers were featured on the leaderboard.
Our contribution
For this project, Rental.Fitness delivered:Schwinn 800IC indoor bikes, fully installed on-siteTechnical setup & coordination with the Red Bull activation teamEquipment built for high-traffic, high-intensity eventsA sporty and interactive experience within the branded setup
Red Bull gives you wings – we provide the legs
This challenge shows how simple equipment can create powerful engagement. Whether it's a race, a warm-up zone, or a full-blown activation, Rental.Fitness supports brands and events with reliable, professional fitness equipment—anywhere it’s needed.
WONDERING WHAT RENTAL.FITNESS CAN DO FOR YOU?
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